Mobile Apps Development and Key Trends in 2015

2015 is now on its way; Mobile Application Development Company in Singapore has thoroughly speculated some new changes in the mobile industry that you should consider for the up-coming months.

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Let’s see the key dominating trends which will influence mobile app development this year.

Androids will far outweigh iOS?
Moving to 2015, Android Apps Development seems at its throne and emerging constantly as a dominated mobile app development platform. According to a report, Android market share was 80.2% by the end of 2014 and is going to rise continually in 2015. It is possible to say that Apple will lose its global market share by 2015 if it does not have a wise strategy.

Rise of Mobile Payment

2n2media predicts that 2015 will be the first year that all mainstream mobile requirements will be addressed which makes Smartphone payment options easier. Mobile payment solutions like CurrentC by MCX, Apple Pay and Google wallet indicate that mobile payment is going to see tremendous growth in 2015.

According to a research by Deloitte published in TMT, in-store mobile payments will increase by more than 1,000 percent worldwide this year. More and more consumers become familiar with the process, particularly the methods of payments, thanks to mobile applications which are designed for Android, iOS and Windows Phone.

Personalized User Experience

User experience will lead technology in 2015. With the increasing number of smart phones, tablets and wearable devices, the app user experience will be more critical than ever. This year, most mobile applications will offer personalized content and services. Services which used to be only available on the web will go mobile.

We expect new applications which will allow customers to create, modify, share and purchase personalized products and services will be introduced in the upcoming months. By collecting information from customer’s mobile devices, individuals will be provided customer services with specifically relevant content. This will help customers spend less time in choosing what they like because they can view results according to their personal preferences. Certainly, one of the most important aspects of mobile application development in 2015 is personalization.

The Growth of Enterprise Apps

According to 2n2media Predictions , more and more large enterprises will purchase mobile application development platforms to develop and deploy mobile apps across their organizations in 2015. Enterprise mobility management solutions, such as AirWatch and Good Technologies, now provide the necessary foundation to secure and deploy apps.

Resource: Web Development Company Singapore

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